#323.1 Le marketing risqué

Marketing at the risk of one’s life

The leader of company has to be eager and must work without a sparing himself / herself to make the company successful but sometimes it’s dangerous.
The CEO of Philip Morris and her grandson, Paul Maul are in the bank. Her cigarette and lighter are in her hand. The woman is making a deposit and cashing a check. A man with a hat is walking in. His picture is on the wall. He walks to a window. He pulls out the Smith & Wesson revolver. He shows a note that asks for money. He takes two bags of money. He starts to run away. The lady hits him with her lighter. She stops him. A policeman takes the robber away. A crowd watches. The bank director, Bruce Carpenter gives the CEO a reward. She looks happy to get the money. Philip gets seven balloons from Bruce. Philip also has a big smile on his face. Few days later, she went to the jail to meet him secretly. She gave him a reward, thanking him for advertising Philip Morris brand cigarette as an outcome. While he was running away from the police, he had his cigarette in his mouth the whole time.